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Description a vitamin + nutrient-packed creamy hair mask that deeply conditions + softens strands. How to Use after shampooing, gently massage soulfood mask through wet hair from roots to ends. leave on for 5–7 minutes. rinse. use either as a weekly treatment or an...

Description a dry leave-in mask that instantly softens, moisturizes + strengthens strands in a single spray How to Use 1. shake well. 2. spray 8 inches away from dry hair, focusing on mid-lengths to ends of natural hair or extensions. 3. brush or smooth...

Description cleanse, nourish + save with a shower-to-style set that'll leave hair so soft. How to Use soulfood nourishing mask: 1. after shampooing, gently massage soulfood mask through wet hair from roots to ends. leave on for 5–7 minutes. rinse. 2. use either as...

Description kure your damaged strands. this ultra-rich mask helps strengthen + boosts moisture. How to Use after using the kure strength repair shampoo, massage through wet hair. let penetrate for 10 minutes. rinse well. use as a weekly treatment safety information: avoid contact with...

Description got a min? instantly reduce frizz up to 73%* with this 60-second smoothing treatment. How to Use we’re unfriending frizz. here’s how: after cleansing + conditioning, squeeze excess water from hair. fully saturate product from mid-lengths to ends. wait 1 minute, then rinse....

Description whip up hair hydration that lasts 5 days* with this hyaluronic acid infused moisture mask. How to Use squeeze out excess water. apply mask mid-lengths to ends. comb through to disperse evenly. let sit for 5-10 minutes. fully rinse. use weekly. safety information:...

Description go to bed with this overnight mask, resulting in hair that is 3x more hydrated by morning*. How to Use it's called beauty sleep for a reason... comb through hair. pump 1-4 times into hands depending on hair length and thickness. apply to...

Description a multi-tasking hair treatment that strengthens hair, reduces breakage + prevents future damage How to Use fine hair types: after using the kure strength repair shampoo + conditioner, apply multi-task strength treatment from roots to ends. leave on for at least 1 minute...

Description a salon service in a jar. tone, strengthen + hydrate all in one ultra-violet lather. How to Use how-to get your strongest + iciest mane: please note: we suggest applying the bust your brass products on a test strip of hair at the...

Description from dull to dazzling! this flash-acting mask delivers brilliant moisture and shine in just 60 seconds. How to Use before application, squeeze out excess water from hair. twist nozzle and apply product directly to hair in sections. fully saturate from mid-length to ends....

Description a dry leave-in mask duo that instantly softens, moisturizes + strengthens hair in a single spray. How to Use 1. shake well. 2. spray 8 inches away from dry hair, focusing on mid-lengths to ends of natural hair or extensions. 3. brush or...